Since American Express began Small Business Saturday in 2010 as a promotional tool, it has continued to grow each year. Small Business Saturday is an annual holiday that encourages holiday shoppers to shop at local businesses and takes place the Saturday after Thanksgiving. Participation in Small Business Saturday continues to grow year after year. It was reported that American consumers have spent an estimated total of more than $120 billion at small businesses on Small Business Saturday over the past ten years. Even though it was begun by American Express and continues to be an effort of this corporation, other national corporations and organizations also endorse this endeavor. The National Main Street Center is an active supporter of this program.
Small Business Saturday, a ‘Shop Small’ effort, will be November 26 and is being promoted by Mena Downtown Partners as part of its ongoing ‘Buy Local’ campaign.
For small business owners, their business is not just a business—it’s an extension of who they are. Supporting the local businesses not only keeps those businesses alive, but keeps the community they serve thriving, as well.
Mena Downtown Partners invites you to downtown Mena. Shop, eat, shop, drink coffee, shop, admire art, shop! Register for a $200 downtown gift certificate at participating businesses this Saturday.
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