By Jeri Borst
Ashley Smith was welcomed to the Pulse Multi-Media team Wednesday, Sept. 16 as the general manager.
Jay Bunyard, owner Ouachita Broadcasting, (Pulse Multi-Media) said he feels confident in Smith’s abilities.
“Ashley is known for her innovative ideas, leadership and successful outcomes in her endeavors,” Bunyard said. “These qualities and her go-getter attitude make her a great fit for this position.”
Smith said she is looking forward to the challenges ahead in the position and already has goals set.
“I’m eager to continue the tradition of providing reliable and trustworthy news and entertainment sources, while continuing to foster local relationships and build a great team.
“One goal on my priority list is to find a local, live morning DJ, and it is also important to hire account representatives that help clients increase their exposure,” Smith continued, noting the position will afford her the ability to exercise her strengths.
“I’m a very creative person with a lot of ideas,” she said. “I’ve always found media and advertising to be a fun outlet, and I like the fact that I’m presented with new challenges each day. The satisfaction I receive from helping a client achieve their vision and problem solving are very rewarding.”
Smith spent two years as director of the Mena/Polk County chamber of Commerce. She left the chamber in August of 2019 and took a position with advertising firm CJRW. Her duties at CJRW covered the southwest corner of the state, from El Dorado to Alma and Fort Smith, Hot Springs and Texarkana, where she assisted businesses with statewide advertising needs.
Smith said she felt her greatest accomplishments at the chamber were increasing membership and the contract with Mena Advertising & Promotion Commission. Smith said her time at the chamber can be summed up by overcoming hurdles and instituting positive change by initiating new ways of doing things.
Smith, who was born in Missouri, moved to Mena when she was 13. She attended college at the University of Arkansas and moved back to Mena in 2007.
She and her husband, Warren, have three children, Eli, Cash and Stella, whom attend Mena Public Schools.